LeBron James tops most-popular jersey sales list once again

By Matt Moore | Senior Blogger

November 28, 2012 9:16 am ET
LeBron James has a popular shirt, it turns out. (Getty Images)
LeBron James is back on top of the most-popular jersey list, the NBA announced Wednesday. James, who had fallen from the top last year, was obviously boosted by his trifecta of the NBA championship, MVP, and Finals MVP, along with his gold medal in the Olympics.
It's maybe most interesting because it was assumed with the backlash following the decision that the only reason he claimed the top spot in 2010 was because of the need for collectors to buy his new jersey with Miami. But instead, it would appear that the best player in the NBA is simply a popular shirt to wear. The rest of the list from the NBA:
1. LeBron James, Miami Heat 1. New York Knicks
2. Kevin Durant, Oklahoma City Thunder 2. Miami Heat
3. Kobe Bryant, Los Angeles Lakers 3. Los Angeles Lakers
4. Carmelo Anthony, New York Knicks 4. Chicago Bulls
5. Derrick Rose, Chicago Bulls 5. Boston Celtics
6. Rajon Rondo, Boston Celtics 6. Oklahoma City Thunder
7. Dwyane Wade, Miami Heat 7. Brooklyn Nets
8. Blake Griffin, Los Angeles Clippers 8. Los Angeles Clippers
9. Dwight Howard, Los Angeles Lakers 9. San Antonio Spurs
10. Chris Paul, Los Angeles Clippers 10. Dallas Mavericks
11. Deron Williams, Brooklyn Nets
12. Russell Westbrook, Oklahoma City Thunder
13. Steve Nash, Los Angeles Lakers
14. Paul Pierce, Boston Celtics
15. Dirk Nowitzki, Dallas Mavericks
Derrick Rose was tops in April, prior to his ACL injury. It'll be interesting to see how Rose fairs after he returns sometime after the beginning of the year. Meanwhile, Kevin Durant jumps from 8th to No.2 on the strength of his Finals run last year, while Rajon Rondo seems to be gaining traction. Meanwhile, Jeremy Lin's switch to Houston took all the air out of his sales, it would seem.
Can we take this as a sign that people have gotten over The Decision, finally? Or just that the black alternates are incredibly popular? April's figures will be intensely interesting this season.