Sony Six expands reach in India
Louise Duffy | 29-11-2012
Sports entertainment channel Sony Six from Multi Screen Media (MSM) will be available on all Indian direct-to-home (DTH) platforms from 1 December.
Sony Six will launch on Tata Sky, Airtel, Reliance Big TV and Sun Direct. The channel is already available on Videocon and Dish TV digital platforms.
NP Singh, COO of MSM, said: “We are happy to announce that in addition to DISH TV and Videocon, Six is now also available on Tata Sky and Airtel. DTH platforms have achieved a strong distribution reach, and with this development we will be able to further strengthen our distribution in India.”
The channel will show sports action in standard and high definition from its line-up of international sporting events, including cricket, football, mixed martial arts and basketball. It will also show the live broadcast of the 2012-13 play-off season of the NBA as well as the Indian Premier League.