A+E Networks takes full control of AETN All Asia Networks
Joseph O'Halloran | 04-12-2012
Five years after forming the Singapore-based joint venture with Astro Overseas, A+E Networks is to assume full ownership of AETN All Asia Networks.
The transaction with Astro, subject to various conditions and approvals, is set to close by early 2013 and is part of a move designed to allow A+E to expand its brand portfolio and grow distribution throughout the region.
AETN All Asia Networks operates and distributes HISTORY, HISTORY HD, Crime & Investigation Network, and BIO in Singapore, Malaysia, Brunei, Hong Kong, Taiwan, Cambodia, Indonesia, the Philippines, Macau, Papua New Guinea, Myanmar, Laos, Vietnam, Palau and Thailand. The group also manages the broadcast of HISTORY and HISTORY HD in Korea.
A+E is currently looking to expand its footprint and launch new brands in the region, and its portfolio of channel brands — including HISTORY, Crime & Investigation Network and BIO — will continue to have carriage in Malaysia and Brunei through agreements with Astro Malaysia, an affiliate of AOL.
In addition, A+E is set to establish a regional production partnership with the Internet giant designed to nurture the production activity across South East Asia. The production partnership will, says AOL and A+E, “help develop the local talent pool, and to create original content for regional and international audiences”.
“Five years ago when we were exploring options to launch our brands in South East Asia, Astro was the clear choice to be our partner due to their local expertise and their strong record as a pay-TV leader in the region,” said Steve Ronson, executive vice president, enterprises for A+E Networks, commenting on the move. “Astro has been and will continue to be a very important partner for us, and we are very pleased to see our relationship evolve and grow.”
“As a leading media group in the region, we are happy to continue to our relationship with A+E Networks to develop and create compelling content and help elevate the creative industry in the region through the setting up of the regional production partnership,” added Zainir Aminullah, senior vice president, AOL.