Barnes & Noble unveils NOOK Video Offering for the UK
Editor | 10-12-2012
With tablets set to be the present of choice for Christmas 2012 and the over the top market ramping up in the UK, Barnes & Noble subsidiary NOOK Media has launched a video offering for its range of tablets.
The new NOOK Video offering will make films and TV shows available in the UK for NOOK HD and NOOK HD+ customers through new and expanded licensing partnerships with major studios and leading content providers including BBC Worldwide, HBO, NBCUniversal, Sony Pictures Home Entertainment, STARZ and Warner Bros. Entertainment.
The content owners will provide popular classics, blockbuster hits, new releases and original television series and local favourites available for streaming and download. Barnes & Noble claims that its new service will see it become the first digital retailer to offer UltraViolet titles in the UK, something it says will bring “unmatched convenience and portability” to digital video collections. This means that the standard and HD videos that are streamed and downloaded from the NOOK Store will be stored in the NOOK Cloud, so NOOK Video content can also be enjoyed on other devices via soon-to-launch free NOOK Video apps.
NOOK HD and NOOK HD+ customers can link their UltraViolet accounts to the NOOK Cloud allowing them to view their previously and newly purchased UltraViolet-enabled movies and TV shows via NOOK devices and NOOK Video apps.
"Barnes & Noble becoming the first UltraViolet retailer in the UK is going to change the way consumers purchase and enjoy their digital movie libraries," said Jim Wuthrich, President, International, Warner Home Video and Digital Distribution. "This convenience, combined with the ability for consumers to share their digital libraries with up to five family members, makes NOOK Video a very compelling destination to purchase movies."
Commenting on what the proposition will offer customers in a hugely competitive market, Jonathan Shar, Vice President & General Manager, Emerging Digital Content, NOOK Media, said: “We purposefully designed our new NOOK HD and NOOK HD+ tablets with stunning high resolution displays for unmatched reading and entertainment experiences, and we’re excited to expand our content partnerships to bring NOOK Video to our growing base of UK customers.”
“We’re excited to be part of the initial video offering by NOOK in the UK,” added Claude London, Digital Director, BBC Worldwide Consumer Products. “We hope that this partnership will provide consumers with flexible access to our wide variety of content including some of our major new releases and well-loved back catalogue.”