Telefónica Digital chooses Ericsson to enable next phase of video platform build-out

Editor | 12-12-2012

Telefónica Digital has chosen Ericsson to lead the integration and implementation of its next-generation video platform (GVP) which will form the basis of its IPTV and over-the-top (OTT) video services.
The operator initially announced its plans for GVP in November 2012, revealing that first deployments will take place in Brazil, Chile and Spain, and that it would make use of the Microsoft's Mediaroom product suite to power pay-TV and OTT services.
In this latest development, Ericsson will become the prime integrator of Telefónica Digital's GVP, deploying its operations support system (OSS) and business support system (BSS).
Managed Services and offering multi-vendor support across Telefónica's entire global video ecosystem.
Within the Global Video Platform, several players are combining their different components such as IPTV middleware, OTT back-office, digital rights management systems and content management systems to provide the best video experience to Telefonica's subscribers.
Telefónica's own R&D is developing and launching the user experience interface for GVP.The result of its involvement, says Ericsson, is that Telefónica will be able to gain operational efficiencies and modernise its end-to-end environment.
"Our role as prime system integrator is to make the service seamless across the multi-vendor environment, and with our managed services we ensure the global video platform runs with the high level of quality expected every day by Telefónica and their customers,” explained Paolo Colella, head of consulting and systems integration at Ericsson.
"We want people to be able to get their content whether they are on IPTV or OTT networks, on mobile or fixed,” added Vivek Dev, director of digital services at Telefónica Digital. “We chose Ericsson as the primary integrator because of their TV expertise as well as their knowledge in the IT domain."