Cartoon Network draws record audiences on 20th birthdayEditor | 14-12-2012
As it celebrates two decades of operation, the Cartoon Network is claiming to have set new records in terms of audience figures.
Since October 1992 the network has grown from two million US viewers homes to be present in more than 375 million households in 194 countries around the world, including 99 million in its home territory.
The world's first 24-hour, all-animation cable network says that 2012 has been its most-watched year in its history during Early Prime (7-9 pm) among kids 6-11/9-14 and boys 9-14, in the past seven years among kids 2-11 and boys 2-11, and the past eight years among boys 6-11. All targeted kids and boys demo delivery in Early Prime grew mostly by double digits compared with 2011, ranging between 9% and 20%. Annual Total Day delivery grew across the board, ranging between 4% and 16%. Cartoon Network also claims to be the only leading kidsí network to increase its average delivery to the 2-11, 6-11 and 9-14 demographics across 2012.
"We're extremely grateful to our audiences for helping to make 2012 one of the most successful in Cartoon Network's 20 year history," commented Cartoon Network president and chief operating officer Stuart Snyder. "It's truly been a remarkable year to remember, one that we're confident will fuel continued growth."