MundoFox trades up in Miami TV affiliates
Gabriel Miramar-Garcia | 07-01-2013
US Spanish-language broadcast newcomer MundoFox is switching affiliates in Miami from low-power WJAN to WGEN, a full-power station that covers the entire Miami DMA and as far south as Key West.
"The addition of WGEN-TV to the MundoFox affiliate family represents a major step forward for us in Miami, bringing full coverage, a consistent channel position, and a strong, built-in Spanish-language audience in this very important DMA," Emiliano Saccone, president of MundoFox, said in a statement.
America CV Network, the station group that owns and operates stations WJAN and WFUN in South Florida, said that its flagship station America TeVe will continue to partner with MundoFox in Puerto Rico and New York, and will continue to broadcast from WFUN in Miami.
"We are still hiring and growing. We are very excited for the new opportunities that will help us reaffirm our commitment to our viewers," said Omar Romay, CEO and president of America CV Network.
MundoFox, which aims to be a general-interest national broadcast network for the Hispanic market, launched in August and is owned by News Corp and Colombia's RCN Television Group (RCN). It has affiliates in the top 25 Hispanic markets.
"WGEN-TV welcomes MundoFox's high quality programming strategy as a refreshing alternative that stands to be the future one-stop destination for the dynamic Hispanic population of Miami-Dade, Broward and Monroe Counties," said Roy Meyeringh, general manager of WGEN-TV. "We are confident that this original content, together with our relevant information and public affairs programmes, will bring unmatched news and entertainment to our community, as it already has in other major Hispanic markets."