HBO fends off OTT rivals in Universal content deal
Editor | 07-01-2013
With competition getting ever fiercer, in particular from the increasingly power over the top sector, HBO has beefed up its proposition in a long-term extension contract renewal with Universal Pictures.
Under the terms of the deal, Time Warner’s subscription pay-TV service, rather than an OTT rival such as Netflixs, will carry films from Universal and Focus Features in the US pay-TV network window through to the next decade, extending the ten-year relationship between the companies.
"With HBO's far-reaching network of premium services, ranging from the traditional in-home experience to its mobile applications, we are pleased to continue this relationship and bring Universal and Focus Features' films to HBO subscribers for many years to come," revealed Rick Finkelstein, Vice Chairman and COO, Universal Pictures. "With our upcoming slate of films, HBO will continue to offer outstanding film content to their already vast library of movies, specials and award-winning original programming."
"We are very pleased to continue our strong partnership with HBO to bring Universal and Focus films to HBO's loyal subscriber base - evidence of the continued strength of pay-TV," added Frances Manfredi, President, NBCUniversal Cable & New Media Distribution.
For his part, Bruce Grivetti, HBO Film Programming President, said:"Through our long and successful partnership with Universal Pictures, HBO has been able to deliver some of the biggest and best Hollywood theatricals to our subscribers," said HBO's Grivetti. "We are excited to extend our relationship with Universal Pictures and have now solidified HBO's position for first-run theatricals into the next decade."
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