Red Bee engaged for smarter metadata for Samsung smart TVs

Editor | 09-01-2013

In a bid to make its range of smart TVs even smarter, Samsung has selected Red Bee Media to provide rich metadata services for its new range of connected TVs across 13 European markets.
The multi-year deal will see the media management provider, which claims to be the largest metadata provider in Europe, supply optimised EPG content to support content discovery for over 2,500 channels in 23 languages across 13 European countries including the UK, France, Germany, the Netherlands and the Nordic region. Red Bee added that its metadata service will also allow users to discover content through customised recommendations and voice navigation.

Metadata services are a core component of Red Bee Media's RedDiscover service content discovery proposition which also encompasses metadata sourcing, creation and EPG distribution, user interface design, personalised search and recommendation tools and second screen apps.
Commenting on what Red Bee metadata could achieve for the Samsung TV range, chief executive officer Patrick Tillieux said: "We believe that effective and personalised content discovery is critical to the future TV viewing experience and we're very proud to be appointed by Samsung as the provider of rich metadata that will help to power the discovery solutions available on their new range of Smart TVs. We're delighted to work with Samsung to deliver accurate, localised programme information that will really enrich and enhance the consumer experience across several major European markets and we look forward to developing our partnership further over the coming year."