Exset and Digital Telemedia partner for emerging markets and India
Louise Duffy | 14-01-2013
Broadcast technology and solutions company Exset has partnered with Digital Telemedia, with the latter becoming a Digital Monetization System (DMS) technology partner.
Digital Telemedia, a subsidiary of Shenzhen Jiuzhou, will develop value-based MPEG-4 set-top-boxes for digital cable in South Asia as well as for deployment with some key DTH platforms using Exset CAS. The boxes will also be suitable for use with Exset's DMS technology. DMS allows digital television platforms to be created that can then be monetized where previously impossible. This means populations can benefit from new information and entertainment services, while partnering governments can achieve digital switchover bringing social transformation.
Gary Ellis, CTO of Exset, said: "DTM's management vision, global presence and ability to address customers need in the context of Indian and African digitization was a defining factor in this co-operation."
Huang Wie, Director International Sales, Digital Telemedia, added: "Exset's DMS philosophy - that digitization can be monitized across emerging markets, allowing digital switchover and empowering populations via TV screen-based information dissemination - is very exciting to us. The DTM set-top boxes that are designed and implemented for DMS will be a game-changer globally. We're very pleased to be able to jointly offer high-value STB's across emerging markets and in particular the Indian cable market."
Rahul Nehra, Global Head of Sales and Marketing, Exset, said: "Exset is delighted to extend its philosophy of 'Digitization is Monetization' through its award-winning DMS technology to these markets using its CAS, which is implemented on more than 13 million STB's globally. This includes the largest DTH in EMEA, which has more than 10 million subscribers. A proven STB partner like DTM helps us in offering value-based technologies to our Indian cable partners and our pay-TV customers globally."
DMS bridges the gap between technology and value-added services. It allows digital television platforms to be created, which can then be monetized where previously impossible. The result allows populations to benefit from new information and entertainment services, while partnering governments to achieve digital switchover and bringing social transformation.