Lovefilm teams up with NBCU
January 16, 2013 10.50 Europe/London By Chris Dziadul
Lovefilm has entered into a partnership with NBCUniversal International TV Distribution giving audiences on demand access to hundreds of episodes of iconic US television series.
It is the latest TV content deal to be announced by Amazon’s Lovefilm, following on from agreements with – amongst others – ABC, BBC and ITV.
Commenting on the new partnership, Jim Buckle, MD at Lovefilm, said: “This deal with NBCUniversal strengthens our exceptional and unrivalled on-demand TV offer. Our content, unbeatable value for money and the instant nature of our service make us the first choice for people who want the best possible entertainment experience.”
Belinda Menendez, president NBCUniversal International TV Distribution and Universal Networks International, added: “We’re excited to announce this partnership with Lovefilm and proud of the NBCUniversal titles represented in this agreement. Lovefilm customers will now have access to the classic NBCU series they know and love, as well the opportunity to discover our other high-caliber programming.”
The film and TV series subscription service has over 2 million members in the UK, Germany, Sweden, Denmark and Norway.