Dailymotion, blinkx partner to expand video search engine library
Michelle Clancy | 22-01-2013
The blinkx video search engine has announced a partnership with online video-share website Dailymotion to beef up blinkx's library with a variety of user-generated content, TV clips and film trailers.
blinkx will tap into Dailymotion's index of over 30 million videos, including premium content from their MotionMaker programme and independent content creators, to make them accessible to search for, discover and share.
blinkx also will embed Dailymotion's player alongside its own content to give users seamless access to Dailymotion's rich video library on blinkx. Dailymotion will place advertising against these videos and share resulting revenue with blinkx.
"This agreement enhances our video index with a rich library of compelling and varied video content," said S Brian Mukherjee, CEO of blinkx. "Adding Dailymotion to our strong roster of partners enables us to continue to grow our index of up-to-date videos and ensure we deliver our video-viewing audience the very best in entertainment content."