Arte experiments with premium VOD offer ahead of TV run
Pascale Paoli-Lebailly | 31-05-2013

Arte will offer its first documentary available in premium VOD on 5 June, a month ahead of the programme's first TV broadcast.

Starting with this documentary, which is on the work of British director Peter Brook, this test is said to be a first in France and Europe, according to the French-German cultural channel.

Entitled Peter Brook The Tightrope, Simon Brook's 83-minute film, which was officially selected at the 2012 Venice Film Festival, will be available to download and rent for 4.99 or purchase for 9.99.

It will also be accessible through VOD offers on iTunes and the IPTV boxes Free, SFR and Numericable.

The documentary will be broadcast on Arte on 3 July at 10.30pm.