Broadcast Asia 2013: Digital TV Labs, Dolby, httv, Optiva Media highlight HbbTV

Louise Duffy | 16-06-2013

Four leading companies in the HbbTV space – Digital TV Labs, Dolby, httv and Optiva Media - are to use Broadcast Asia 2013 to highlight what they regard as the benefits of the hybrid connected TV standard.

HbbTV enables platform operators to leverage their existing broadcast output with a large range of connected TV services on multiple devices, avoiding, say its proponents, the pitfalls and costs of proprietary systems. End-users are also said to be able to consume a wide range of content via a unified interface, including individual broadcaster services, traditional broadcast TV, on-demand and catch-up TV.

Digital TV Labs, Dolby, httv and Optiva Media will lead discussions on themes such as: best practices, current deployments, industry specifications, interoperability and the future of HbbTV.

The seminars have been designed to educate visitors about innovation and developments in the HbbTV standard and connected TV, as well as its prospects of expansion in the region. It will offer the opportunity to meet the specialists responsible for HbbTV deployment and its continued growth across the world.