Sky, Astra, Sony to show Ultra HD at IFA
Jörn Krieger | 30-07-2013
Media and technology companies will present the future of television at the upcoming consumer electronics fair IFA in Berlin: Sky Deutschland, Astra Deutschland, Sony Deutschland, Harmonic, the Fraunhofer Heinrich-Hertz-Institute and Deutsche TV Plattform will demonstrate Ultra HD in the TecWatch area in hall 11.1 at stand 15.
The new generation of high definition television (4K) provides a resolution four times higher than current HDTV technology. The partners will showcase several scenarios for the living room spanning the current possibilities of the new TV standard to the future opportunities for broadcasters, content providers and viewers.
A panel discussion, which includes presentations by the participating companies, is planned for 7 September. The event will take place in the TecWatch forum situated near the Ultra HD stand.
IFA 2013 will take place in Berlin from 6-11 September. More information on the presentations and the discussion round will be announced in August.