Sport1 to launch US sports channel
Jörn Krieger | 30-07-2013
German sports broadcaster Sport1 will launch a pay-TV channel for the fans of US sports in Germany, Austria and Switzerland on 1 August 2013.
The Sport1 US channel will be offered in standard and high definition (HD) and distributed via cable and satellite.
The first carriage partners are Sky Deutschland, Kabel Deutschland, Unitymedia and Kabel BW. At launch, Sport1 US will be available in HD exclusively on Sky. The channel will be accessible for all Sky HD subscribers who are signed up for the Bundesliga or sports package. On Kabel Deutschland, Sport1 US will be offered in the subscription packages Premium Extra and Kabel Englisch.
As a special service, Sky has also secured the exclusive multi-feed rights from Sport1 US HD. Sky customers will, for example, be able to choose between NFL games and other sports events taking place at the same time.
For the new channel, Sport1 acquired a large rights package from ESPN Sports Media. From the National Football League (NFL) and the National Basketball Association (NBA) the broadcaster also secured transmission rights for further live games in addition to the current rights packages. Through the new deals, up to seven (instead of the current four) NFL games can be shown per week while three live matches will be screened from NBA each week instead of the two live games currently shown.
The rights package from ESPN Sports Media includes, for example, live coverage of NCAA College Football and College Basketball for the 2013/14, 2014/15 and 2015/16 seasons as well as the IndyCar Series for the 2013, 2014 and 2015 seasons. One of the highlights is the Indianapolis 500.
The new channel will fill the gap left on 31 July 2013. Sport1 US will show many of the competitions which used to be aired by ESPN America.