Netflix goes back to class with new kids' content from Scholastic
Gabriel Miramar-Garcia | 17-08-2013
In tandem with the start of the school year, Netflix is announcing a content deal with Scholastic, the global children's publishing, education and media company, which will take new content to Latin America and Europe.
The deal calls for various TV series and video content produced by Scholastic Media to be available to Netflix subscribers in the United States, Canada, UK, Ireland and Latin America. This is the first time many of the Scholastic titles have been available in the streaming format.
Previously available in the US and Canada, the Magic School Bus (seasons 1-4; all 52 episodes) will now be also available exclusively to Netflix members in the UK, Ireland and Latin America, while Goosebumps (seasons 1-4; all 74 episodes) will expand to Ireland and the UK.
"When we first added The Magic School Bus and Goosebumps for our members in the US and Canada earlier this summer we knew they would perform well, but after seeing just how popular they were we decided to expand our relationship with Scholastic and bring these great shows to more of our markets," said Ted Sarandos, chief content officer for Netflix. "We are very happy to be the streaming home for popular classics from Scholastic Media."
The deal also includes new availability across regions of several non-exclusive titles based on books from the Scholastic Storybook Treasures line including such classics as Harry the Dirty Dog, Danny and the Dinosaur, Chrysanthemum, The Snowy Day and The Mouse and The Motorcycle, and movies such as The Very Hungry Caterpillar and Other Stories and Stellaluna.
"We are delighted Netflix has recognised the power of Scholastic's iconic and award winning global brands," said Deborah Forte, president of Scholastic Media and executive vice president of Scholastic Inc. "We are thrilled to see the shows are as popular as ever which is validated by the Netflix subscribers we're so happy to serve."
Additional series that are available in the US and Canada as part of the agreement include I SPY, the Baby-Sitter's Club, Dear America, Horrible Histories, Dragon, Turbo Dogs and Sammy's Story Shop.