Editor | 09-09-2013
Aiming to redefine the mobile TV market so that it can better address the burgeoning world of over the top (OTT) and online video players, Vision247 has launched Perception.
The media technology and content distribution specialist says that Perception from will enable 4G connected mobile devices to access hundreds of live streamed, high quality linear TV and radio channels, cloud based catch-up TV and video on demand (VOD).
Users are able to select and watch programmes live or on a catch-up basis, as Perception supports time-shifted viewing of all programming from the previous week or more. The product also provides users with a cloud-based video recorder allowing them to create a personal TV channel. Vision247 assures that should network capacity issues lead to 4G users being moved to 3G, Perception will kick in automatic adaptive transcoding technology for iOS and Android devices to ensure content is optimised for smooth unbroken viewing.
Ultimately, Vision247 believes that Perception will enable operators to differentiate their 4G services, as well as drive new and additional revenues through the implementation of OTT pay per view content, and targeted advertising. With built in regionalisation, white labelling and custom app development, the platform can also be extended as an offering to MVNO partners.
For mobile operators wanting to distinguish their 4G services, the Perception platform represents a highly scalable, rapidly deployable and secure solution that delivers high quality streamed TV, catch-up and video on demand to 4G devices, commented John Mills, Vision247 CEO.