Pascale Paoli-Lebailly | 12-09-2013
FSS and MSS communication satellite operators posted revenues of around €12 billion in 2012, with the five first satellite operators garnering € 9.5 billion. While remaining higher than the average economic growth of 3.3%, this rise is however hiding large differences between regional markets and market players, according to a new study by Euroconsult delivered this week at Paris World Satellite Business Week.
"The distribution of over 32,000 TV channels (both direct-to-home and to terrestrial networks) continues to be a key contributor to business growth, driven by additional channels being launched in emerging and fast growing digital markets," the study says.
Various trends are creating new opportunities for the satellite business, while also demonstrating its growing diversity and complexity as far as broadcast platforms and services to governments are concerned.
Eutelsat CEO Michel de Rosen underlines the importance of giving priority to video activities, as the transition to HD channels is due to bring a significant growth in business.
Operators agree they need to back multiscreen usage among customers, even in developed countries.
Another business opportunity can be seen in Africa as the market has announced that 47 sub-Saharan African countries are to switch to digital television starting in 2015.
Markets such as broadband Internet and mobile networks are still to be further explored.