September 16, 2013 11.48 Europe/London By Julian Clover
Best of British TV, the OTT channel backed by Midsomer Murders producer all3media, is to expand its availability.
Video software specialists Easel TV, which runs the service, is planning a launch on iPads and iPhones and will also debut on Xbox 360 in the next few months.
Gary Woolf, SVP Digital & Business Development, International, all3media said: “Our primary digital business continues to be licensing programmes to international broadcasters and major video on demand partners. What is exciting for us is that this service allows us to offer a wide range of great quality content that doesn’t fit the needs of those services directly to new audiences developing direct consumer relationships and enhancing opportunities for our content to be discovered”.
Best of British launched last year on Samsung TVs in the UK and United States. It made all3media the first UK independent production company to sell its content directly to the consumer.
Over 350 hours of key TV programmes from the independent producer including Skins, Shameless, The Only Way Is Essex, Midsomer Murders, Derren Brown and Peep Show are available on subscription and through pay-per-view.
Easel’s contract with all3media ha been extended for a further year.