beIN Sport launches two channels on TVB Network Vision
Louise Duffy | 09-10-2013
Global sports broadcaster beIN SPORT is to launch two channels in Hong Kong on pay-TV broadcaster TVB Network Vision.
beIN Sport 1 and beIN Sport 2 HD will launch on 1 November. The partnership will also see beIN SPORT being packaged with the soon to be launched TVB Sport channel, which will be the only channel in Hong Kong to broadcast all 64 matches of the 2014 FIFA World Cup.
beIN Sport 1 HD will broadcast live football all year round, including the Italian Serie A, French Ligue 1, Major League Soccer (MLS), Football League Championship, cup tournaments such as the Capital One Cup, Coppa Italia and the Coupe de la Ligue, national team friendlies, FIFA World Cup Qualifiers, the Brazil World Tour and football club content from Liverpool TV, Spurs TV and the Milan Channel.
beIN Sport 2 HD will also cover football leagues such as Serie A, French Ligue 1, Scottish Professional Football League, and the Football League championship. The channel also feature top rugby events in the RBS Six Nations; other sports include ATP 250 tennis events, International Baseball Federation events such as the Baseball World Cup, the Spanish Basketball League (Liga Endesa) and much more.
Nasser Al Khelaifi, chairman of beIN SPORT, said: “Asia is a very important market for beIN Sport and we hope to continue the pace of expansion as we seek new opportunities for growth. Since the launch last year in France, beIN Sport is now the fastest growing sports television brand in the world and we are very excited about our launch on TVB Network Vision in Hong Kong - always a very significant market with its robust pay-TV landscape.”
Andrea Radrizzani, MP & Silva Group CEO, said: “We are very excited to work together with a major television brand in Hong Kong, and are committed to build their pay-TV business via TVB Network Vision. The sports genre continues to be a game changer in the pay-TV industry, and we believe this new offering will expand their presence in Hong Kong with MP & Silva’s expertise and leadership in the Asian market combined with beIN Sport’s high quality sports programming.”
Felix To, TVB Network Vision CEO, said: “We are thrilled to partner beIN Sport, and are delighted to have such a compelling bouquet of sports content under one channel brand. Our goal is to serve sports fans with the best high definition coverage that pay-TV can provide, and we aim bolster TVB Network Vision’s brand presence with such a stellar variety and quality of sports.”