Tivibu enhances offer
November 4, 2013 09.09 Europe/London By Chris Dziadul
The Turkish IPTV platform Tivibu has made e-commerce services available to its subscribers.
According to Hürriyet, this follows the launch of e-commerce applications on smart TVs by Türk Telekom-backed TTNET, the platforms owner, as part of a partnership with MasterCard and CordisNetwork.
These allow viewers to do online shopping via the digital platform Tivibu Çarsi.
The e-commerce market in Turkey is currently worth $1.5 billion (1.1 billion) a month, or 26% more than last year.