2P offer B&YOU widens access to fixed broadband
Pascale Paoli-Lebailly | 05-11-2013
Bouygues Telecom's subsidiary B&You is introducing la Box Internet home gateway to offer a fixed broadband Internet service for €15.99 per month.
This new 2P offer with no minimum term provides Internet access as well as unlimited calls to fixed and mobile numbers.
Sold exclusively online at b-and-you.fr, la Box Internet will be available in the main urban centres of France.
The offer particularly targets people who mainly consume audiovisual content (live TV, catch-up TV, VOD, streaming) from their connected devices, whether computer, tablet, smartphone or games console.
It is also aimed at those who pay for a triple-play offer, although they are not eligible for the TV service if they use the TV box provided by their ISP.
Launched in July 2011 by Bouygues Telecom, B&You is a Web-only and no minimum term mobile operator with 1.6 million subscribers at end-June 2013.