Cebelian to manage Zodiak Rights sales forecasts

Pascale Paoli-Lebailly | 06-11-2013

Zodiak Media's international division Zodiak Rights has appointed French software solutions company Cebelian to develop and manage its sales forecast system.

Through the deal, Cebelian, already an established name in CRM systems, makes its first foray into sales forecasting for TV rights. Its sales forecast system has already rolled out across Zodiak Rights' offices in Paris, London and the US, and Zodiak Kids will begin using it in 2014.

"The alliance between our two companies has seen us create and implement an innovative software system which will benefit Zodiak in creating accurate and up-to-date sales forecasts," commented Christophe Béchade, CEO, Cebelian.