HBO and Sony extend film agreement for LATAM, Caribbean
Juan Fernandez Gonzalez | 07-11-2013
HBO and Sony Pictures have announced a multi-year extension to their current agreement whereby HBO retains the pay-TV rights to Sony's feature films and brings its catalogue to subscribers across Latin America, Brazil and the Caribbean.
Exclusive pay-TV premieres of a host of award-winning films, Hollywood blockbusters and animated movies form Sony's portfolio are included in the deal. Recent hits such as Captain Phillips and This is the End, along with popular titles like Elysium, Django Unchained and After Earth will be also be premiered by HBO on Latin American pay-TV platforms.
"HBO Latin America serves more than 24 countries in the region. We bring great content to our subscribers, and this long-term commitment contributes toward our strong positioning in the market, including an expansion of our new media initiatives," said Luis Peraza, executive vice president of networks for HBO Latin America.
From Sony Pictures Television, Alexander Marin, senior VP for distribution, added that the company "is home to one of the world's largest content libraries, featuring a wide variety of popular, beloved and critically-acclaimed feature films. Motion pictures are an important form of entertainment across Latin America, the Caribbean and Brazil, and the extension of this agreement reiterates the significant role they continue to play in the pay-TV market."