Red Touch Media signs up SimplyMe and Storyteller
Michelle Clancy | 03-12-2013
Red Touch Media, which offers a digital media content management platform for the entertainment industry, has announced two new partnerships with SimplyMe and with Storyteller Digital Media.
SimplyMe is a worldwide distribution company that distributes media content across cable, satellite, set-top boxes, IPTV, Internet, mobile and television platforms. Red Touch Media will distribute its content on Red Touch Media's platform and across its global network.
Storyteller Digital is a production and distribution company that distributes multinational content across television, Web and mobile platforms. Additionally, Red Touch Media will also distribute its content on the platform and network, with a separate agreement to use the Red Touch Bridge solution to manage Storyteller Digital's content distribution through the internal post-production and sales cycle.
SimplyMe and Storyteller Digital both gain an expanded global reach via its platform-agnostic distribution channels, widening the potential exposure for viewers.
"We consider the deals with SimplyMe and with Storyteller Digital to be integral to Red Touch Media's strategic growth plan," said Wayne Scholes, CEO and chairman of Red Touch Media. "By distributing these respective content libraries, our subscribers enjoy a much wider selection of content, while we give Storyteller Digital the benefit of regulating all aspects of their digital properties."
Through these agreements, Red Touch Media bolsters its library across all content segments, including sports, fitness and health, lifestyle, food, drama, documentaries, travel, science, culture and children's programming.