Jinni gets TMS metadata

December 5, 2013 10.20 Europe/London By Robert Briel

Jinni screen shotJinni is using TMS’ on-Entertainment metadata to provide availability information for linear TV and OTT content on its new My TV & Movie Guide iPad app and web service.

Powered by their proprietary Entertainment Genome, Jinni’s service considers thousands of content attributes including mood, style, plot and setting to surface the exact TV shows or movies that individuals will enjoy most at any given time.

By delivering the most personalised search results, Jinni puts the user in the center of the entertainment experience and sets a new standard for how consumers decide what to watch.

“TMS is pleased to provide the enhanced entertainment data that helps Jinni facilitate consumers’ viewing of TV shows and movies recommended by its taste and mood based discovery engine,” said Rich Cusick, general manager of TMS. “Jinni users are sure to get hooked on the advanced search and discovery experience.”

“Jinni’s goal is to set users free from the frustration of searching for something to watch. Our recommendations take them directly to the content they are most likely to enjoy,” said Yosi Glick, co-founder and CEO of Jinni.

“TMS metadata allow us to present users the very best recommendations from amongst all content available to them, and to directly connect to all viewing options for instant gratification.”

TMS metadata powers TV and movie guide products in 40 countries through clients including Microsoft, Yahoo!, TiVo, Comcast, Verizon FiOS TV, IMDb, Virgin Media UK, Com Hem, DIRECTV Latin America, SKY Brasil and Cablevision Mexico.

Jinni powers semantic video discovery for Xfinity, Xbox, VUDU and other tier-one TV and OTT providers worldwide.