AmberFin appoints SOFT4TV to strengthen presence in France

Pascale Paoli-Lebailly | 18-12-2013

AmberFin, a developer of file-based media ingest, transcoding and quality control solutions for content owners, has appointed French broadcast IT consultancy Soft4TV to develop new business opportunities across the French market.

Founded in 2010 by French broadcast industry veteran Dominique Bizard, Soft4TV specialises in solutions enabling sophisticated media workflows for emerging content delivery business models.

Working alongside newly appointed reseller Magic Hour, Soft4TV will be responsible for identifying new opportunities for AmberFin's iCR (intelligent content re-purposing) file-based content ingest and transcoding platform.

Also concerned is UQC, a vendor agnostic QC solution that enables broadcasters and facilities to harness the broadest range of media QC software systems.