Telson, Turner extend partnership in Spain

Juan Fernandez Gonzalez | 18-12-2013

Telson and Turner have extended their distribution agreement in Spain. The Tres60 Grupo subsidiary will produce the signals and distribute the new Turner channels TCM HD, TNT HD and Cartoon Portugal for the Iberian Peninsula.

Telson specialises in advertising and cinema post-production, but also works with play-out services. The project with Turner required a large investment in broadcasting equipment video servers, graphic systems and content management system in order to integrate Telson's broadcasting centre and Turner's systems in Madrid and London.

The Tres60 company is currently distributing 18 signals in Portugal and Spain. The play-out provider mostly works for international groups including NBC Universal and Viacom. The agreement with Turner has been active since 1999, when the Atlanta-based group started to operate in Spain's pay-TV market.

Turner has lately been restructuring its operations in Spain, ending the pay-TV broadcasting of Cartoon Network and Cartoonito, although it has retained its online channel and has announced an on-demand service.

TCM and TNT have a large presence on Spanish pay-TV platforms and are now available in high definition (HD) on most of the cable and satellite services including Canal+, Movistar TV and ONO, as well as the regional platforms R and Telecable.