TF1 keeps broadcast rights to French national football team
Pascale Paoli-Lebailly | 27-12-2013
Following UEFA's call to submit offers, TF1 has been named as the official broadcaster of the French national football team’s matches from September 2014 until the 2018 FIFA World Cup.
The channel will broadcast exclusive live coverage of matches (friendlies and qualifiers) involving 'Les Bleus', totalling around ten matches a season, the group states in a release.
The multiscreen agreement—which covers all PCs, TVs, online, smartphones and tablets— means that TF1 will continue its partnership with the French Football Federation (FFF) and in particular retain its exclusive content rights.
"We are convinced that France's leading commercial channel will offer its viewers an excellent coverage contributing to the pre-tournament build-up for UEFA Euro 2016 to be hosted by France" Guy-Laurent Epstein, Marketing Director at UEFA comments.
TF1 has not released the amount of the deal but according to sport daily L'Equipe, the channel is going to pour” €140 million for 40 matches which is an average of €3.5 million per match." TF1 is currently «paying € 4.1 million per match.