Spanish pay-TV operators fight for World Cup rights
Juan Fernandez Gonzalez | 31-12-2013
Catalan producer Mediapro, which owns the 2014 World Cup broadcasting rights in Spain, is now offering pay-TV operators a premium channel showing all the matches and exclusive programming, and, according to El Mundo, every platform wants it.
Mediapro's Gol Mundial will broadcast 24/7 from 19 May to 20 July, showing all kinds of World Cup-related information as well as the 64 matches of the competition. The bidding period ended last week and, according to the newspaper, all of the Spanish pay-TV operators have presented offers.
Jazztel, Telecable, R, Euskaltel, Cable Europa and Orange, among others, want Gol Mundial in their schedules. The market leaders Prisa (Canal+) and Telefónica (Movistar TV) have also put in bids.
Prisa was in Mediapro's current position for the last World Cup, but this year Mediapro's stronger financial situation made it impossible for Prisa to win the rights.
The decision as to which platform will broadcast the channel depends mainly on financial issues. But the operator's coverage – some aren't operating in the whole country – and the comprehensive broadcasting of the channel will also be assessed.