CES 2014: NAGRA aims to realise connected home, 4KTV ambitions
Editor | 03-01-2014
Content protection and multiscreen TV technology provider NAGRA is to use CES 2014 to reveal ready-to-deploy, secure connected home solutions as well as Gravity Ultra, its next-generation premium experience for 4KTV.
The connected home portfolio is headed by JoinIn and Open TV 5. Said to be the blueprint for the connected home, JoinIn is a reference architecture designed to help service providers overcome the complexities, constraints and fragmentation of the new television environment to deliver a true connected home experience.
The architecture, based on NAGRA products, can enable in-home content streaming and whole-home PVR capabilities with what the company calls “comprehensive” security and content protection with NAGRA MediaAccess Persistent Rights Management (PRM), NAGRA’s operator-controlled DRM solution. Also on offer for the connected home will be OpenTV 5, NAGRA’s middleware solution built to provide operators with the foundation to deploy connected home services.
With Gravity Ultra, NAGRA, and its UEX Studio team, says it is bringing content navigation to new heights. The new model UI for UltraHD 4KTV is designed to extend HTML5, taking advantage of all that the higher resolution and bigger screens have to offer. Gravity Ultra blends live TV, VOD, social TV applications and more with companion device control and navigation, as well as speech and voice search recognition.
By combining its user interface, enabling technology and content protection expertise, NAGRA claims it is paving the way for 4KTV user experiences for a new generation of Ultra HD consumers.
“The future of pay-TV is connected and presents many opportunities for service providers to successfully launch new services and keep subscribers engaged with their brand across all screens,” commented Ivan Verbesselt, SVP group marketing for NAGRA. “We’re excited to bring our latest innovations to CES and demonstrate a variety of solutions that operators can deploy today to make the connected home a reality. They also provide a glimpse into how they can prepare for consumer demand of new technologies, and particularly in the world of 4K.”