Yes to launch pay OTT

January 6, 2014 09.01 Europe/London By Chris Dziadul

Yes digitalThe Israeli DTH platform yes has announced plans for what will be the country’s first pay OTT TV service.

Known as yes GO, it will employ Tvinci’s OTT 2.0 solution and be available to yes subscribers from later this year.

Yes GO will offer over 40 linear channels and thousands of hours of premium VOD and be accessible to yes subscribers on PCs, Macs, iOS and Android smartphones and tablets.

Tvinci’s platform is designed for premium OTT TV services, with a comprehensive device management module to ensure compliance with Hollywood studio content protection requirements.

The deployment for yes GO also includes a household management module that gives end users the ability to log in to the service as individual TV viewers.

Tvinci provides yes GO with multi-language support including multi-audio and subtitles for VOD and linear in Hebrew and Russian. Tvinci’s front-end applications, which optimise yes GO for the different screens, meanwhile showcase the rich user experience.

Commenting on the development, Itzak Elyakim, VP Engineering and CTO, yes Satellite, said: “Tvinci was the natural choice for us, when we took the decision to create an OTT TV service with an immersive user experience.

“Yes GO is one of the most sophisticated OTT pay-TV solutions in Europe and we are proud to be working with the world’s leading OTT TV platform provider in our adventure beyond the set top box. Yes Satellite prides itself on leading the pay-TV market in Israel and beyond and we are confident that our combination of excellent content and Tvinci’s social and personal user experience is a potent mix.”

Ron Eilon, CEO, yes Satellite, added: “The launch of yes GO places yes in the global technological frontier for multi-channel television. yes GO allows us an organisation to continue to pioneer premier viewing experiences, which are unsurpassed in Israel.

“In Tvinci we have found the perfect technology partner to make our service social and personal and stand out from the crowd. This sophisticated and advanced deployment gives enormous added value to our customers who can see the best TV in the world – anywhere, anytime and on any device.”

Ofer Shayo, co-founder and CEO, Tvinci, meanwhile said: “This high profile deployment in our home territory is an excellent achievement for us.

“We are immensely proud of our technical acumen, as demonstrated with the multiple integration points in the yes GO deployment. In particular we are thrilled to work in conjunction with some of the pay-TV world’s leading brands, and this project for an innovator such as yes Satellite has been very rewarding for us.”

Yes is owned and Bezeq and the Eurocom Group and claims over 580,000 subscribers, equivalent to 40% of Israel’s multichannel TV market. Tvinci was meanwhile formed in 2007 especially for the advent of OTT TV.

It specialises in high-end solutions for the smart management of content and user experience and its platform has been deployed by – amongst others – Eutelsat, Chellomedia, MediaCorp, Solar and Orange.