Telefónica Digital launches hybrid, OTT services in LATAM
Gabriel Miramar-Garcia | 07-01-2014
Telefónica Digital has launched hybrid and over-the-top (OTT) services through a unified user experience to Telefónica's Latin American customers in Argentina, Brazil, Chile, Colombia, Peru and Venezuela. The services are powered by NAGRA's latest middleware solution, OpenTV 5.
"Next generation middleware solutions such as NAGRA's Open TV 5 will allow Telefónica to combine our strengths as a pay-TV operator and a telco provider to create more powerful end-user services," said David del Val, media services product director at Telefónica Digital. "Adding broadband connectivity to our satellite and cable services in the context of a quadruple play offering will bring them to a new level of experience around content curation, flexilinear TV and multiscreen capabilities. The flexible nature of OpenTV 5 lets us create a unique value proposition based on our customer insights and long-term product vision, covering the entry-level as well as the high-end segments of our markets."
OpenTV 5 will be deployed by Telefónica across satellite, cable, terrestrial and pure over-the-top networks, supporting a range of broadcast, on-demand and interactive services.