Clarovideo to stream the Winter Olympics live for LATAM
Juan Fernandez Gonzalez | 15-01-2014
The video streaming platform Clarovideo will broadcast the Winter Olympics live. The most important events of the competition, which takes place in Sochi, Russia, in February, will also be available on demand.
From 7-23 February, Clarovideo will have a special section on its platform for Sochi 2014, through which subscribers in Colombia, Mexico, Argentina, Chile and the Dominican Republic will be connected live to Canal Claro Sports broadcasts. The opening and closing ceremony, as well as the 15 sports' finals, will be offered on-demand.
América Móvil's platform will offer the entire special programming of Canal Claro Sports, which will be focused on Latin American athletes participating in the Olympics. The network has already launched a commercial, produced by Mexico's Pinhole, which presents some of the participants as a Latin American team.
Clarovideo is the streaming and VOD service of América Móvil for connected screens. In addition to sports, it offers series, concerts and children's programming in Latin America's main markets. During recent months, it has also been increasing its offer of blockbuster movies, which are available online just a few weeks after their cinema premieres.