TVE extends Davis Cup, Fed Cup rights for Spanish FTA
Juan Fernandez Gonzalez | 21-01-2014
TVE has extended the agreement with the International Tennis Federation (ITF) for the Davis Cup and Fed Cup broadcasting rights for three more years.
The deal includes all of Spain's matches, which begin against Germany on 31 January, to be broadcast on Spain's DTT network.
The Spanish public channel has been the official broadcaster of both competitions for the last 20 years, during which time the network achieved great audience shares, including 33% during the Davis Cup 2011 final match between Spain and Argentina.
TVE's coverage will begin at the end of January in Frankfurt, Germany, and will continue with the Fed Cup's preliminary round between Spain and the Czech Republic in Seville, on 8-9 February. The Davis Cup is one of the largest international tennis competitions, in which 122 countries will participate this year.
Although Spain's national team stars Rafa Nadal and David Ferrer have confirmed they won't take part in Davis Cup this year, TVE is confident about drawing the audience to the event, which is usually a much-watched event on Spanish TV.