ESPN to broadcast the Olympics 2014, 2016 in Latin America
Juan Fernandez Gonzalez | 31-01-2014
América Móvil and ESPN have announced an agreement through which the sports network will broadcast the Sochi Winter Games and the Brazilian Olympics for the Latin American audience.
Mexico ESPN will broadcast the Olympics for Spanish-speakers.
The deal with América Móvil includes non-exclusive broadcasting rights, both for digital and analogue signals, for Sochi 2014 and Rio 2016 in Argentina, Bolivia, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay and Venezuela.
ESPN will broadcast the events through its various networks and its online, multiscreen streaming platform ESPN Play. In addition, a video selection will be available every day at the network's website.
The coverage starts on 7 February in Sochi, Russia, from which ESPN will offer seven hours of live programming each day.
"This agreement brings us a great opportunity to meet the Latin American sports fans," stated Tim Bunnel, senior VP for production, programming, marketing and advertising at ESPN International. "ESPN will take the most of its platforms to broadcast one of the most important sports events."