TMS, UUX enter LATAM entertainment metadata agreement
Parent Category: News | 04-02-2014
Entertainment navigation firm TMS has entered into a collaboration with Internet-TV-as-a-Service (iTaaS) platform provider UUX to create entertainment guides for network operators in Latin America.
UUX believes that facilitating advanced search and discovery among end users increases consumption of video content and maximises ARPU for its customers. The guides are intended for users of connected TVs, streaming players, video game consoles, tablets, smartphones and online video platforms to easily find and watch content whether live TV, on-demand or online.
The agreement calls for UUX to use TMS’s On Entertainment data for Latin American markets offering TV schedules, programme and episode descriptions, actor/character names and details and scaling key art assets, banners and cast photos that optimise automatically for display on a variety of screens. Proprietary TMS Unique IDs enable the synchronisation of assets across datasets which facilitates the discoverability of live TV, on-demand and online content. TMS metadata sees use with companies including Microsoft, Yahoo!, TiVo, Comcast, IMDb, Virgin Media UK, Com Hem, DIRECTV Latin America and Cablevision Mexico.
“UUX’s decision to use TMS data in its new Internet-TV-as-a-Service platform is further validation of our Latin American datasets,” explained Rich Cusick, general manager of TMS. “International growth is a strategic priority for TMS and we look forward to working with UUX as they expand into new markets around the world.”
“We’re happy to be using TMS data in our entertainment guides as we expand our presence in Latin America and beyond,” added Lou Schwartz, CEO of UUX. “UUX aspires to be the leading global video service and as we scale up, we know that TMS can scale their data offerings along with us.”