FOX unveils new Turkish structure
February 4, 2014 09.29 Europe/London By Chris Dziadul
FOX International Channels (FIC) has unveiled a new organisational structure of its executive team in Turkey, now integrated in the South Europe and Africa region.
Under the news structure, Adam Theiler, who has served as general manager of several European FIC markets over the course of his 12-year career at FIC, recently becomes EVP of Southern Europe & Africa, covering Turkey, Spain, Portugal, Greece, Israel and Africa.
Cenk Soner, who for more than three years served as DGM Finance becomes GM FIC Turkey, reporting to EVP SEA Adam Theiler, charged with the development, growth and implementation of regional strategy, compliance and corporate relations, the profit and loss for Turkey and Turkish speaking Cyprus, as well as strategic approach to the market.
Yadigar Belbuken, who over three years served as DGM Channels is promoted to VP and DGM Channels FIC Turkey, reporting to GM Cenk Soner and EVP Adam Theiler. She will maintain her role as head of content in Turkey for the FOX, Nat Geo and 24Kitchen brands, across all genres, and with a focus on acquisition, production and syndication.
Her role will expand outside of Turkey to assist the EVP in regional content development, syndication, and acquisitions in South Europe and Africa.
MehmetMehmet Icagasioglu, who has been had of ad sales in Turkey for three years now takes on the new role of VP Ad Sales Africa and DGM FIC Turkey, reporting to GM Cenk Soner and EVP Adam Theiler and in collaboration with EVP Ad Sales Europe and Africa, Deborah Armstrong. He will maintain his role as head of ad sales in Turkey, but will also take responsibility for ad sales and sponsorships in Africa for all FIC Channel brands and players across all four key genres: sports, lifestyle, general entertainment and factual entertainment.
Commenting on the development, Adam Theiler, executive VP for Southern Europe and Africa, said: “In a relatively short period time, FIC Turkey has become a rich source of original ideas and innovation, demonstrating a collective expertise in multi-media brand management that rivals our best FOX teams around the world. Indeed, the leadership of Cenk, Yadigar and Mehmet has decisively contributed to many of the best practices that have contributed to the growth of FIC Europe today. Now integrated in the new regional structure of FIC Southern Europe and Africa, the Turkish office will enjoy further prominence in deciding our strategic path for the region.
“Cenk, Yadigar and Mehmet are among the most professional and commercially successful executives both of their peers in Turkey, as well as of those in Europe. Each is at the top of their field and has contributed individually to Turkey’s growth and consolidation as one of the predominant markets for FIC in Europe and Africa. Together with the teams of experts that they have trained and developed, I look forward to work with this team of exceptional leaders as we grow our businesses in South Europe and Africa.”