SA's MobileTV launches channel bouquet on Freevision

Rebecca Hawkes | 14-02-2014

South Africa's MobileTV is to broadcast three channels on Sentech's Freevision direct-to-home (DTH) satellite platform.

Beginning on 14 February, the TV4U package of Extreme Sport, Jim Jam and Fine Living will be provided free-to-air via Freevision as a pilot scheme by the content aggregator.

"Today represents a milestone in the history of MobileTV since its formation five years ago when we commenced our Digital Multimedia Broadcasting (DMB) tests," said Dr Mothobi Mutloatse, founder and chairman, MobileTV.

The consortium will also trial additional TV and radio channels including The Karaoke Channel; BBC Radio; World Cup channel Mundial TV; Hollywood channel People TV; Sports TV Premium; Football TV Premium; MGM movies; dance channel Zumba TV; Bollywood TV; Nollywood content from African Movie Channel; motoring channel Red Line TV; and hip hop, urban channel Street TV.

"The tv4U content mix is an energetically creative and daring proposition that aims to address the content needs of South African television viewers in its approach," said Dr Mutloatse.

Dr Setumo Mohapi, CEO of Sentech, welcomed the content aggregator onboard the DTH platform, adding: "Sentech's mission is to provide open access interoperable platform services. In this regard, one of the outcomes we have always strived for from our work is an open, diversified and vibrant multi-channel content industry."

MobileTV was initially given a non-commercial licence in September 2010 by the Independent Communications Authority of South Africa (ICASA) to test the technical abilities of Korean Digital Multimedia Broadcasting (DMB) over a 12-month period.

In November ICASA added additional licences for MobileTV to trial DMB technology in East London, Port Elizabeth, and the Durban, Pietermaritzburg areas.