TVN restructures VOD service
February 25, 2014 10.52 Europe/London By Chris Dziadul
TVN PlayerThe Polish online VOD service TVN Player has been rebranded Player.
According to Wirtualne Media, it has also improved its offer through the addition of content from companies such as Sony Pictures, Kino Polska TV and Warner Bros.
Furthermore, it has introduced a new, paid-for section named Player Plus, available for a monthly subscription, and added a number of channels to its offer.
The latter, which include TVN24, TVN24 Biznes i Swiat, Kino Polska, Kino Polska Muzyka, Filmbox, Filmbox Extra, Docubox, Fightbox, Fashionbox, AXN, AXN White, AXN Black and AXN Spin, are being streamed and accessible through Player Plus.
TVN Player competes directly with Cyfrowy Polsatís ipla and the changes can be interpreted as a sign that its operator TVN is preparing for the arrival of Netflix in Poland.
The new Player may seek an agreement with the public broadcaster TVP, which is already carried by several VOD services in Poland.
Separately, TVP has added two new features to its site allowing viewers to access music (muzyka.tvp.pl) and pictures (foto.tvp.pl) for free.