Unitymedia Kabel BW expands VOD service

Jörn Krieger | 28-02-2014

German cable operator Unitymedia Kabel BW increased its video-on-demand (VOD) service by almost 2,000 titles to a total of 8,000 titles in the first two months of 2014.

As a new partner, the company won Munich-based movie studio Prokino which specialises in crossover and art-house movies. The films which Prokino has contributed include, for example, The Butler, Before Midnight, Biutiful, Donnie Darko, Slumdog Millionaire and Welcome to the Land of Shtis.

Demand for the service is rising, with the number of titles ordered from the VOD service rising by 85% over the past 12 months, with turnover volume having doubled.