TF1 sub-licenses FIFA World Cup rights to BeIN Sports
Pascale Paoli-Lebailly | 13-03-2014

Following the call for bids in November 2013, TF1 group, which holds the exclusive rights to the 2014 FIFA World Cup, is to sub-license part of the live broadcast rights to pay-TV channel BeIN Sports.

The deal includes all of 64 matches in the competition, of which 36 will be exclusive.

TF1 will exclusively broadcast the top 28 matches on its free-to-air channel, including all those involving the French national team, as well as the most interesting games of the 16th round, the quarter-finals, the semi-finals and the final.

This a new success for the Qatari channel, which has also just secured the rights to the French Men's Handball Championship for the next five years. Until now, the rights to this competition were held by Canal+.

The war between both pay-TV channels is raging. Canal+ Group went to the Paris Commerce Court on Wednesday to complain about BeIN Sports unfair competition and asked for around 300 million.

The channel evaluates that it has lost 178,000 subscribers since the launch of the Al Jazeera-backed sports channel in July 2012, the monthly fees of which are 11 compared to the 40 charged for Canal+'s enriched bouquet.