Indovision outlines plans for OTT, VOD services
Rebecca Hawkes | 01-05-2014
Indonesia's leading pay-TV provider MSKY is planning a June launch for over-the-top (OTT) and video-on-demand (VOD) services for subscribers to its Indovision brand.
The company intends to spend US$80 million this year, MSKY independent director Effendi Budiman told reporters after a shareholders meeting on 29 April.
Of this, $60 million is reportedly earmarked for new set-top boxes, while the remaining $20 million would be allocated to technology and systems development, including the new Indovision Everywhere and VOD services.
"We will get $30 million from our internal cash, while the other $50 million will be from our syndicated banks, Deutsche Bank and Standard Chartered Bank," Budiman is quoted as saying in The Jakarta Post.
MSKY is also reportedly planning to launch new channels – adding to the current tally of 118 spread between its higher end Indovision pay-TV brand, and its lower cost Top TV and Okevision subscription based TV services. Together the three brands serve 2.4 million subscribers – with Indovision accounting for 51% of them.
MSKY aims to increase its market share to 75% in 2014 by targeting 600,000 new subscribers, according to the daily newspaper.