CenturyLink adds NUVOtv to pay-TV line-up
Gabriel Miramar-Garcia | 02-05-2014
NUVOtv, the English-language network for Latino entertainment, has launched on CenturyLink Prism IPTV in key markets, with nationwide rollout to be completed by mid-2014.
NUVOtv SD and HD are now available on one of the distributor's most highly penetrated packages, Prism Complete.
"We look forward to providing CenturyLink Prism's customers with an unmatched slate of original English-language entertainment for the modern Latino audience, in SD, HD, video-on-demand (VOD) and TV everywhere for authenticated customers," said Judi Lopez, senior vice president of distribution and affiliate marketing at NUVOtv.
The move comes as new content is set to ramp up on the network. In 2013, global superstar Jennifer Lopez was named chief creative officer of NUVOtv, with involvement in programming, marketing and other key functions of the network. This year Lopez's production company, Nuyorican, has produced The/Collective Powered by Vevo and Nu Point of View: The Emerging Latino Filmmakers.