Premier League finale hits net for NBCUniversal
| 13 May 2014
Showing clearly just how the appetite for football is catching on in the US, NBCUniversal scored a ratings record for its coverage of the final weekend of the English Premier League.
After making an unprecedented simultaneous presentation of all ten games live on different TV networks, while Spanish-language networks Telemundo and mun2 each televised one match, NBCU posted a combined 1.56 rating up 79% on the previous high water mark of the final day of the 2011-12 Premier League season on ESPN2, FX, Fox Soccer, Speed, and Fuel (0.87 for 10am-Noon ET). On the final Sunday of the 2012-13 season, only two Premier League games aired on rated networks (ESPN2 and FOX Soccer).
The 2013/2014 season, which went right to the final day, has been regarded as the most interesting in year's and NBCU has benefited greatly over the year from the resurgence of second-placed Liverpool who enjoy a huge following across the US — especially in the cities with huge Irish diasporas — and who is to make a season pre-season tour in the US during August. The owners of Champions Manchester City are also assiduously targeting the US with the acquisition of a New York-based soccer franchise.