SES offering additional capacity for the World Cup
Juan Fernandez Gonzalez
| 22 June 2014
SES is offering additional network capacity in Latin America during the World Cup to cope with increased demand for multi-screen, UltraHD and mobile broadcasting.
According to the company, the World Cup is proving how essential satellites are for the telecom's future. “Its main advantage is the capacity to send information from one place to several points in its coverage area,” explain Luis Sahún, SES Astra's director for Spain and Portugal. “The World Cup has been planned by the TV networks during the last two years and this edition needs more infrastructure, broadband and networks than ever.”
For this kind of event, satellite is used as a security network in case there is a powerful terrestrial infrastructure. But when cities or towns have no access to telecoms by cable or fibre - which is the case in many medium-large and small cities in Latin America - satellite plays a more important role.
The SES NSS-806, SES-6, SES-4 and NSS-7 are contributing to content distribution from the World Cup's 12 venues, while the networks are also using extra satellite resources from the AMC-9, SES-1, SES-2, SES-5 and AMC-1.
In Brazil, SES is directly delivering broadcasting capacity for 10 media platforms, while it's indirectly serving to over 100 channels. Besides, the Ultra HD tests, which will be specially intensive in the last rounds of the football championship when there will be live 4K broadcastings, are also supported by satellite capacity.
“The World Cup is the first real acid test for the new format, which is expected to rocket during the Olympics in 2016,” added Sahún.