du partners with Samsung for smart TV app
Rebecca Hawkes
| 23 June 2014
UAE telecommunications provider du is working with Samsung to develop an application for Internet-connected TVs.

"Our collaboration with Samsung will enable a smart revolution in our customers' homes, by empowering them with access to a more integrated and convenient lifestyle. Smart TVs are a key element to a smart, connected home and Samsung is leading the way in the development of smart technology," commented Fahad Al Hassawi, chief commercial officer, du.

du home service customers will soon be also able to purchase select Samsung Smart TVs directly from du, when applying for their home service subscription.

Vinod Nair, general manager of TV Business, Samsung Gulf Electronics, said: "In a truly smart environment, consumers' lives are enhanced by the cutting edge technology that drives connectivity. We are very excited about our partnership with du, which will empower the people of the UAE with the convenience of converged services at the click of a button."