Volicon, Grass Valley team for rapid repurposing workflow
Broadcast enterprise media intelligence solutions provider Volicon has entered into a partnership with Grass Valley to develop repurposing workflows in which high value content can be rapidly captured, clipped and edited.

Designed for delivery to TV, Web, mobile and social media platforms, the new capture and share application forms part of Volicon's Observer Media Intelligence Platform and will be integrated with Grass Valley EDIUS video editing software

The capture application facilitates the continuous real-time capture of content up to 720p resolution from any source cable set-top boxes, studios, and live camera feeds, etc at any time and makes it available to users across the enterprise. It pairs HD H.264 encodes with proxy versions so that both local and remote users can collaborate to review live or previously captured content, clip high value segments and push them directly into Grass Valley's EDIUS video editing software. Users can also perform complex searches of all captured content. Capture returns a list of results, each with a representative image and a short excerpt from the closed captioning.

To accelerate content distribution, the Share application provides single-click publishing profiles that facilitate rapid processing of content to meet appropriate container and encoding requirements for an array of platforms. These include target websites, YouTube, Twitter and Facebook. The Share application also makes use of existing closed captioning text to publish content that is compliant with government regulations. EDIUS offers editors with real-time workflows in all resolutions. It boasts no rendering and no limitations with respect to the number of audio, video, graphics, and title tracks.

"Today's competitive and economic factors make it critical that content providers establish an efficient and cost-effective way to leverage all available media sources to enhance their service offerings, whether content is broadcast or delivered over the Internet," explained Russell Wise, vice president of global sales at Volicon. "The combination of our Capture and Share applications with the EDIUS editing solution from Grass Valley provides an accelerated production pipeline to support the rapid creation and delivery of compelling content."