Binbit signs Real Madrid content distribution deal
Juan Fernandez Gonzalez
| 10 October 2014
Binbit has announced a Real Madrid content agreement for the exclusivity in the distribution for smartphones and other mobile devices in various regions of the world.
The agreement with the Spanish football team takes place in the context of negotiations that Binbit maintains with prestigious suppliers in the world to enrich its portfolio, according to what said by Antoni Muntaner, president of the Mexican company .
"The agreement and global reach of the company with more than 90 mobile carriers around the world, has been the key to increase the number of agreements with high value brands, in addition the company strives to diversify its services", added Muntaner.
The agreement joins a similar one reached with the other Spanish football giant, FC Barcelona, in August, through which Binbit is delivering Barça-related content throughout 40 countries in Latin America, Asia and East Europe.
"Binbit has proved to be an excellent business partner through its capacity for innovation and constant search for opportunities to reinvent", said Muntaner.